Internetiturundus - interneta mārketings - internet marketing

Not as green as you would like or imagine, that’s for sure.

Apple is lagging behind both Dell and HP, who have both promised to start removing toxic chemicals from their products.

And HP and Dell both have much better global “take back” programs than Apple.

Find out more here and if you are a MAC owner…. DO SOMETHING ABOUT IT

Response Time as Trade Barrier

One of the main reasons Baidu is winning search share in China over
Google, Yahoo, and MSN is that users complain that the foreign search engines are too slow.

Of course, it’s well-known that download times is a key factor in usability and that users prefer fast sites.

What’s less well-known is that the reason for the slow performance of the GYM sites is that the Chinese government has artificially reduced the speed of accessing sites outside China.

China should be reported to the WTO for restraint of trade for delaying foreign websites’ download times.

I strongly doubt that the State Department has anybody at the policy level who understands usability, so most likely nothing will happen.

With the growth of the digital economy, usability becomes an increasingly important element in determining which products and services customers choose to patronize.

This again means that trade negotiators to understand ways in which facilitate or undermine good user experience.

Source: Jakob Neilsen’s Alertbox

WAZZAP? INTERNETITURUNDUSE SESSIOON

Kolmapäev 25. oktoober, kl. 10-13, Tallinn, Linnateatri Hobuveski Lai tn. 47, 2300 eek

10.00 - 11.00 Maailma parimad Internetireklaamid 2006.

WON Reporti koostja Patrick Collister (UK)

Patrick Collister näitab maailma enim auhindu võitnud Internetireklaame, analüüsib mis Internetiturunduses tulemusi annab ja annab soovitusi mida juba homme saab oma töös ellu rakendada.

11.00 - 11.15 Kohvipaus

11.15 - 12.45 Eesti parim Internetiturundus 2006

1. Hanno Kindel (Media House)
2. Jaanus Lillenberg (Postimees)
3. Erki Heinsaar (everyday.com)
4. Helen Meius (Baltika)

Iga esineja tutvustab 2-3 oma viimase aasta parimat Internetiturunduse alast tööd ja annab nõu, mida 2007.a. Internetiturunduses arvesse võtta tuleks.

Hanno Kindel on alates 2000.a. Media House arendusjuht, hariduselt sotsioloog. Aastatel 1990 -2000 töötas Hanno uuringute alal Emoris ja BMF-is.

Erki Heinsaar on everyday.com ja raadiojaamade Power Hit Radio ja Star FM müügijuht.

Helen Meius on töötanud Baltikas alates 2000.a. ja teinud läbi karjääri praktikandist turundusspetsialistini. Helen on Baltika innovatiivse blogi projekti vedaja.

Wazzap? Programm

Just got this in my inbox…

Veel on mõned vabad kohad Directori lugejate neljapäevasele firmakülastusele 28. septembril kell 9-11 TERE ASis.

Firma juht Kadi Lambot tutvustab firmat ning räägib muuhulgas ka ekspordist ning ekspordist private label’ite kaudu. Kaubandus on private label’i jõhkralt peale surunud, kuid tegelikult on see tootjaile täiendav (ekspordi)võimalus.

Et osaleda saab vaid 25 inimest, palume soovijail ette registreerida telefonitsi 625 94 98, või e-posti teel helen.hanvere at director.ee

Koguneda palume 28.09 kell 9 Tere Asi väravas, Tallinn, Pärnu mnt. 139E.

Directori tellijaile on hommikuseminar tasuta.

altex has a vacancy for young (minded) internet marketer.

- You have internet abilities (programming and/or design).
- You accept that interntet marketing does not just mean banner advertising.
- You want variety and a chance to own a slice of the action.
- You want to learn new things and you are not afraid to ask “why?”
- You will be expected to have a proactive “can do” attitude and an ability to work in a team AND autonomously when required. The work is varied as you would expect in small agency.
- Your spoken and written Estonian is good and you speak English well enough to deal with me (Robin) and our foreign partners.

If you are interested then fire me (in English please) a one page A4 CV including the most important bit (why you want to work at altex - if it’s just the money then you are the wrong person). E-mail: robin at altex ee

Elemente, mida on vaja kodulehekülje edukaks tegemiseks ja edendamiseks on liiga palju, et neid kõiki ühes artiklis kirjeldada. Kuid siiski, kui te järgite järgnevalt kirjeldatud 10 nõuannet on teil kindlasti eelis oma konkurentide ees. Nõuandeid loe aktiva lehelt:
10 internetiturunduse alast nippi Eesti turismifirmadele

E!6 heliülekannet saab kuulata klikates lingil http://icecast.linxtelecom.com:8000/e6.ogg.m3u mis käivitab Winamp’i (mis peab mõistagi olema eelnevalt installeeritud, tasuta allalaadimine www.winamp.com). Probleemide korral kirjuta murest pets at tehnokratt.net või sõnumineeri Skype’is kasutajat petskratt.

Ülekannet toetab www.linxtelecom.com

“Enne ülekande algust võid testiks kuulata KUKUt või UUNOt: http://icecast.linxtelecom.com:8000

This post is a straight cut and paste from an AP-AOL press release at Business Wire. No time to comment as its Eturundus! tomorrow then Birgit, Josep and I are off to Portugal (most of the time in the Minho - in the north) for 10 days, for a long overdue break.

According to a new AP-AOL Video survey, more than half (54 percent) of all U.S. Internet users have watched or downloaded a video clip or full-length program from the Web. The survey, which examined online video trends and usage habits among 1,347 online video users, further revealed that 32 percent of online video users say they watch more online video today than they did one year ago.

Nearly three-quarters (71 percent) of online video users would prefer to watch an ad before a video in order to watch the video for free, while 23 percent say they’d rather pay for ad-free videos. Most frequently viewed videos include:

– News: 72 percent

– Television or movie clips: 59 percent

– Music videos: 48 percent

– Sports highlights: 44 percent

– Amateur videos: 43 percent

– Concert highlights: 23 percent

– Full-length movies or TV shows: 22 percent

– Live sporting events: 17 percent

– Video podcasts: 17 percent

– Live concerts: 9 percent

“There’s no question that online video usage is growing faster than most predicted, particularly as more diverse, appealing and high quality branded video content is being made available on the Web,” said Kevin Conroy, Executive Vice President of AOL. “As more and more Web users adopt broadband, demand for online video of all types, including news, music videos and concerts, TV and movies, sports highlights, and user generated video mash-ups will continue to grow at a very fast pace.”

Top-line survey findings also include:

– More than two-thirds (69 percent) of online video viewers say they find videos they want to watch by browsing the Web. Meanwhile, 61 percent hear about videos from friends and 58 percent regularly visit a roster of favorite video sites. Thirty-seven percent use search engines to find videos and 36 percent learn about videos from magazines or TV.

– Those with a high-speed Internet connection are more likely than dial-up access users to watch video online (46 percent vs. 22 percent). Men (48 percent vs. 32 percent of women), adults ages 18-34 (48 percent) and urbanites (46 percent) are most likely to watch video online at least once a week.

– Women over age 45 are more likely to watch more video today than they were one year ago as compared to men of the same age (32 percent vs. 20 percent). At the same time, online video users under age 35 are more likely to watch more video today than those over age 35 (38 percent vs. 28 percent).

– More than half (54 percent) of online video viewers prefer to watch their videos on their computer monitor, while 37 percent say they would rather watch online videos on a television connected to their computer.

– Nearly ten percent (7 percent) of online video users prefer to watch videos on a portable device, such as a PDA or mp3 player. Fully 13 percent of adults ages 18-29 favor watching videos on a portable device, more than any other age category.

– One in ten online video users say that now that they can watch video online, they watch less television. Eighty-seven percent of online video viewers say their television viewing habits remain unchanged by the proliferation of online video.

I have just been told that 200 places have been reserved for Eturundus! 6
That’s great.
Let’s hope we have ordered enough popcorn !
Still some seats left, book here