Internetiturundus - interneta mārketings - internet marketing

Actually not really.

The following comments are my personal opinion and mine alone and do not necessarily reflect those of my colleagues or altex marketing.

Dear Mr Bush,

Like many people I believe you are a very dangerous man and responsible, along with your advisors, for the deaths and unhappiness of many many people around the world.

Pursuing American wealth and influence is no justification for your “crimes”.

I am not alone.

More than half of people surveyed in a BBC World Service poll say your re-election as US President has made the world more dangerous.

Only three countries - India, Poland and the Philippines - out of 21 polled believed the world was now safer.

The survey found that 47% of the 21,953 people questioned now see US influence in the world as largely negative, and view Americans negatively as well.

None of the countries polled supported contributing their troops to Iraq.

Most negative feelings were found in Western European, Latin American and Muslim countries.

They include traditional US allies such as Germany, France, Britain and Italy as well as neighbours Canada and Mexico.

Oh and about IRAQ: Shame on you Mr Bush and shame on all those who support you on the IRAQ issue.

PS For those who wonder why we should be ashamed I suggest you start by checking the bodycount.

Robin Gurney

Vahetasime nädalavahetusel hostingu firmat ja pean kurbuse teatama, et tänu sellele on tekkinud mõned probleemid:

1. Me oleme kaotanud osa olulist sisu (viimane uudiskiri ja E! 8 informatsioon)
2. Meie 404 leht, mis on sellistes situatsioonides eriti abiks, ei tööta samuti.

Paraku juhtus see tänu vähesele omavahelisele suhtlusele. Süüdlased hukatakse koidul või sunnitakse vaatama President Bushi kõnesid aina uuesti ja uuesti.

IADIS is organising Web Based Communities 2007 and has put out a call for papers on the following subjects:

A. The history, architecture and future of virtual communities

1. From mobility to connectivity
2. Identity and augmented ideologies
3. Visionary web architectures, implanted computers
4. Network revolutions, post-colonial and post-modern societies
5. Escaping from reality, virtual reality and multi-user games
6. Towards alternative ways of presence

B. Group processes and self-organization

1. Tele-democracy, morality, netiquette
2. Social networks, tribal- and open communities, peace education
3. Computer mediated-, hyper- and narrative communication, woven stories
4. MUDs, MOOs and avatars
5. Hosting web-based communities
6. Nationalities, ethnicities and gender effects

C. Cyborgs, teleworking, telemedicine, art games and learning communities

1. Fading hierarchies and epistemic dictatorship
2. Distributed cognition, the electronic cortex and constructivism
3. Community directories
4. Mechanic world, organic computer
5. Agents and the vectorized self
6. Beyond metaphors: imagining and representation
7. Communizing as a marketing approach

D. Expanding markets through virtual communities

1. The WWW as digital market place
2. The enterprise as a learning community
3. The learning as a road map for business
4. Universities as online communities
5. Business-to-business communication in profit- and non profit sectors

E. Virtual communities for people with special needs

1. Access to public spaces
2. Accessibility and long-term disabilities
3. Virtual communities in health care

Important Dates:

- Submission (2nd call): 18 December 2006
- Notification to Authors (1st call): 15 December 2006
- Final Camera-Ready Submission and Early Registration (1st call): Until 8 January 2007
- Late Registration (1st call): After 8 January 2007
- Conference: Salamanca, Spain, 18 to 20 February 2007

PS: The better papers will be candidate for the “International Journal of Web Based Communities” (IJWBC); ISSN: 1477 - 8394 [4 issues per year]

Et tööd on palju, siis säästame nii teie kui meie aega – seekordne uudiskiri on konkreetne ja üsna lühike.

Teemad:
Google eri, Eturundus! 8,
E-generatsioon, altexi uudised

1. Google eri
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Algatuseks uudis otsimootorite valdkonnast: nimelt on Google välja tulnud uue otsinguga Searchmash. Uus otsinguleht koosneb Google teksti ja pildi otsingust, millele on lisatud hulk erivevaid uusi võimalusi. Google sõnul on tegu testlehega, mille abil uuritakse innovatiivsete liideste tööd ja kasutatavust, et kogu otsinguteenust paremaks muuta.

Lisaks soovitame uurida ka teisi Google uusi või tesitimisel olevaid teenuseid Google Laoratooriumist.
Ja vaata, mis toredaid vidinaid nad siin lehel jagavad.

Ning olles päevapoliitiliste sündmuste mõju all, veel üks Google otsingu link: www.google.com/search?hl=en&q=miserable+failure&btnG=Search&lr=

(ülemises sinises lahtris on Google ingliskeelne seletus nn Googlebombingu kohta, teine on Google otsingutulemus).

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2. Eturundus!
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E!7 tagasiside

E!7 Värske Veri andis 5 noorele võimaluse oma vaateid jagada. Arvestades, et enamus neist olid nii suure publiku ees kõnelemas esimest korda, läks hästi.

Üks üritusel osaleja arvas nii: “Omamoodi huvitav kogemus. Noortel arenguruumi veel on.”
Teisi arvamusi saad lugeda siin.

Lühike kokkuvõte üritusest on olemas ka meie blogis.

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Kutse E!8-le

Kui registreerud ja maksad enne 10 detsembrit, siis saad 20% soodustust.

Eturundus! 8, alapealkirjaga ” Kaubamärgiloome veebis – kuidas edasi?“, toimub 16.01.2007 KUMU auditooriumis. Ürituse moderaator on ETV turundusdirektor Ave Peetri.

E!8 on eelmise vastand – räägivad oma ala kogemustega spetsialistid, enam ei ole me kooli ruumides ja pulgakommi asemel pakub kohvipausi maiustusi restoran Bonaparte.

Ettekanded ja teemad:

1. Mihkel Lauk, EMEA HP.com Customer Experience,
E-turundus: anarhiast metoodilise käsitluseni;

2. Marit Kroon, Coca-Cola Balti Jookide AS,
E-turunduse oluline osa strateegilises kaubamärgikommunikatsioonis;

3. Erki Peinar, ADM Interactive,
Baltimaade e-turundusprojekti läbiviimine. Sammud, riskid ja soovitused;

4. Robin Gurney, altex marketing,
Brand engagement online: marketing myth or nirvana? (ingl)

E!8 esinejate ja nende kõnede tutvustuse leiad meie kodulehel.
(more…)

altex has a vacancy or two for young (minded) internet marketers. Part time or Full time.

1. You have internet abilities (programming and/or design) or you can write quality copy (in Estonian)
2. You accept that internet marketing does not just mean banner advertising.
3. You want variety and a chance to own a % of the company you work for (we mean shares)
4. You want to learn new things and you are not afraid to ask “why?”
5. You will be expected to have a proactive “can do” attitude and an ability to work in a team AND autonomously when required. The work is varied as you would expect in small agency.
6. Your spoken and written Estonian is good and you speak English well enough to deal with me (Robin) and our foreign partners.

If you speak fluently and can write Norwegian, Swedish, Finnish or German then that’s a big bonus for us and you

Oh and you don’t mind if you have to go to England now and then if necessary. We open Uk operations early Jan.

If you are interested then fire me (in English please) a one page A4 CV including the most important bit (why you want to work at altex - if it’s just the money then you are the wrong person). E-mail: robin at altex ee

Kõigepealt veelkord suured tänud meie toredatele ja ettevõtlikele esinejatele. Ja aitäh ka publikule, keda oli kokku tulnud ca. 60-70 inimest.

Ettekanded olid täis noorust ja huvitavaid ideid ning tekitasid publikus meeldivalt elevust. Sellega võib rahule jääda, kuna Eturunduse! üheks eesmärgiks ongi inimestele uute vaatenurkade tutvustamine ja diskussiooni algatamine. (more…)

Täna pärastlõunal toimuvat E!7 heliülekannet saab kuulata ka online, milleks kasutame seekord Skypecastsi.

Kui on huvi üritusest läbi veebi osa võtta, peab selleks olema installeeritud Skype (soovitavalt 2.6 Beta), mille saab tasuta alla laadida siit.

Seejärel saab ettekandeid kuulata siit.

Probleemide korral kirjuta murest pets (at) tehnokratt.net või saada Skype’is sõnum kasutajale petskratt.