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	<title>Comments on: Volvo focus on digital marketing (SEO and social media)</title>
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	<pubDate>Thu, 09 Feb 2012 05:44:47 +0000</pubDate>
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		<title>By: Topics about Swedish &#187; Blog Archive &#187; Volvo focus on digital marketing (SEO and social media)</title>
		<link>http://www.altex-marketing.com/volvo-focus-on-digital-marketing-seo-and-social-media#comment-62384</link>
		<dc:creator>Topics about Swedish &#187; Blog Archive &#187; Volvo focus on digital marketing (SEO and social media)</dc:creator>
		<pubDate>Thu, 30 Apr 2009 07:04:06 +0000</pubDate>
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		<description>[...] The Local - Sweden&#8217;s news in English added an interesting post today on Volvo focus on digital marketing (SEO and social media)Here&#8217;s a small readingVolvo restructures marketing budget to focus on digital Volvo has restructured its marketing budget to focus more on natural search and social media in a bid to reinforce its ‘Life is better lived together’ brand positioning. The Swedish car brand has appointed Mindshare to manage its search optimisation, social media and online PR accounts full-time, having previously worked with the media agency on a project-by-project basis, including its Volvo C30 campaign. Last year Volvo spent £19.7 [...]</description>
		<content:encoded><![CDATA[<p>[...] The Local - Sweden&#8217;s news in English added an interesting post today on Volvo focus on digital marketing (SEO and social media)Here&#8217;s a small readingVolvo restructures marketing budget to focus on digital Volvo has restructured its marketing budget to focus more on natural search and social media in a bid to reinforce its ‘Life is better lived together’ brand positioning. The Swedish car brand has appointed Mindshare to manage its search optimisation, social media and online PR accounts full-time, having previously worked with the media agency on a project-by-project basis, including its Volvo C30 campaign. Last year Volvo spent £19.7 [...]</p>
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